Shopify Plus is often regarded as the enterprise-level, omnichannel solution designed for larger businesses with complex e-commerce needs and sales volumes exceeding $100,000.
By providing sophisticated capabilities like specialized account administration, increased customization possibilities, and the capacity to manage larger sales volumes, the platform sets itself apart from ordinary Shopify.
One of the key differences between Shopify and Shopify Plus is the enhanced functionality that Shopify Plus provides.
This includes a stronger focus on conversion optimization, more customization options for page design, expert-level reporting and analytics, and multichannel accessibility.
Partnering with a Shopify Plus agency or working with a Shopify Plus developer can help businesses fully leverage these sophisticated features, making Shopify Plus an ideal choice for those looking to scale their online operations.
A Shopify Plus partner can guide businesses in maximizing the platform’s potential, ensuring a tailored e-commerce experience that meets the specific needs of larger enterprises. Let’s examine the distinctions between the Shopify and Shopify Plus systems in more detail.
6 Comparing the Features of Shopify with Shopify Plus
The following are some features exclusive to Shopify Plus and not included in the standard Shopify plan:
1. Personalized Scripts
Scripts may be used by Shopify Plus users to automate particular tasks. For business owners who wish to change the pricing, provide discounts, or even give promotional coupons and offers to specific collections, these are very helpful.
The following are a few of the most common applications for this feature used by the Shopify Plus agency:
- Customizing the Shopify Checkout Process: Using scripts, you may compute custom pricing, validate customer input, and add custom fields to the checkout.
- Changing Cart Behavior: Scripts may be used to incorporate unique logic, such as discount applications, into the cart.
- Order processing: This may be automated with scripts. This includes managing taxes, applying discounts, and figuring out shipping charges.
- Customizing Product Pages: Scripts may be used to offer unique product options or recommendations, as well as change the overall appearance and feel of product pages.
- Enhancing Analytics: By recording custom events and building bespoke dashboards and reports, scripts may enhance analytics.
2. Advanced Analytics and Reporting
Shopify offers four main report types: sales, product, customer, and marketing reports. These reports are useful for analyzing various aspects of an eCommerce company.
An online company may learn more about its sales and consumer behavior with Shopify Plus’s enhanced reporting and analytics features.
You may examine sales depending on the product, category, and location with Shopify’s regular reporting options with the best Shopify Plus partner. You may examine sales, profit, and inventory by-products with the help of the product reports.
The client lifetime value, order history, and demographics are all revealed in the customer reports available on the basic Shopify subscription.
The advanced plan gives you access to information and settings that are more extensive. To gain additional in-depth insights, you can even generate bespoke marketing and customer behavior reports.
You can also see sales by product, category, and region with more precision and filter by customer attributes. Access to more thorough statistics, including information on consumer behavior, sales results, and inventory levels, is provided by Shopify Plus.
Additionally, Shopify Plus offers configurable dashboards, so you can build unique dashboards that include the most important indicators for your Shopify business.
Utilizing Shopify Plus also provides you with the advantage of writing data via API, enabling interaction with third-party data analytics solutions.
3. Personalized Checkout Pages
Users of Shopify Plus may personalize the checkout pages on Shopify to better reflect their brand and minimize any confusion purchasers may have when completing the transaction. Reducing abandoned carts and raising conversions are the goals:
- Custom Fields: You may include text fields, checkboxes, and dropdown menus on the checkout page’s custom fields. Additional client data, such as requests for personalized engraving or gift greetings, can be gathered with the use of custom fields.
- Custom Validation: You may add rules for custom validation to the checkout page. For example, you can make sure that a phone number or zip code is entered into the form or that a certain field is filled out. It helps enhance the Shopify checkout process by guaranteeing that clients supply all the necessary information.
- Unique Pricing: Depending on the customer’s location, the items in their basket, or other variables, you may establish unique pricing rules. For instance, you may draft legislation that applies a discount for large purchases or tacks on a price for delivery to particular areas.
- Custom Scripts: You may enhance the checkout page with unique e-commerce features and functionality by using custom scripts. You might write a script that, for instance, adds a live chat window to the checkout page or determines a personalized shipping rate based on the customer’s location.
- Custom appearance: The checkout page’s appearance can be altered to better reflect the tone and look of your company.
- Multilingual Checkout: While Shopify’s basic plan only supports five languages, Shopify Plus offers checkout pages in twenty. International sales from a Shopify store benefit from multilingual checkout.
4. Cart Retriever
Better functionality in Shopify Plus enables you to retrieve abandoned carts and encourage customers to complete the checkout process. The following are some ways that Shopify Plus aids in achieving this objective:
- Emails for Abandoned Cart Recovery: Shopify Plus comes with an integrated tool that lets you send emails to consumers who haven’t completed the checkout process. A special offer and a link to the cart may be included in these emails to entice the buyer to finish their purchase.
- Retargeting advertising: Shopify Plus lets you use Google Adwords or Facebook Pixel to make retargeting advertising. Advertisements highlighting products left in abandoned carts will be shown to customers who have abandoned their trolleys.
- Automated processes: With Shopify Plus, you can set up automated processes that take action in response to certain events. For instance, you may configure a process to add a special offer to the cart after a predetermined number of abandoned cart email tries, or to send an abandoned cart recovery email to a client after a predetermined amount of time.
5. Increased Scalability
Big businesses know the benefits of Shopify Plus and they put efforts into choosing the best Shopify Plus developers to get the best revenue, sales, and higher traffic. When it comes to Shopify Plus it has the upper hand then simple Shopify.
6. Committed Account Administration
Users of Shopify Plus have access to a personal account manager who can provide Shopify guidance on streamlining their online storefront operations.
Additional advantages of Shopify Plus include improved API connections, access to premium APIs like Shopify Flow, and participation in the merchant success program, which fosters a feeling of community among company owners aiming to grow.
Conclusion
If you read the following article till the end then you must have understood how having a Shopify and Shopify Plus are different than others. You need to have a Shopify Plus developer on your side if you want to stand out from the other websites.
While both platforms offer powerful e-commerce solutions, Shopify Plus provides advanced features tailored for larger enterprises, including higher customization options, enhanced security, and greater support.
Partnering with a Shopify Plus agency or working with a Shopify Plus developer can help you leverage these advanced features to their fullest potential.
Whether you’re considering the switch or simply exploring your options, a Shopify Plus partner can guide you through the process, ensuring that your business makes the most of this robust platform.